Using email to sent out reciprocal link request maybe something of the past. Some website site owners have turn to software to request these reciprocal links. The email generated by the software basically consists of robotic phrases. It either ends up in the bin or spam folder.
I am sure that you have received something similar before and therefore it is not a good idea to make the same mistakes. Here are some useful tips on exchanging links.
1. It is only polite to link to that person’s site first before actually making the request. This is to show that you are genuinely interested in exchanging links with that person.
2. Do you know what that person’s site is all about? Most people do not even bother exploring through contents the other person website. All they need to know is that the particular person website has a higher page rank and they would like to link to it. That has a very negative impact. The owner of the website will be able to identify your ill intention of exchanging link. One possible way to avoid this issue is include a complement regarding the owner website.
3. Your email subject line should be concise. Example of a proper email subject is “(yourdmainname) would like to establish a link to (the other domain name)”.
4. Although you maybe a talented writer, keep your email as short as possible. No one likes to read a 2 page email just to request for a link exchange.
5. Try to be as specific as possible about what you want. When sending your request ensure that you state your anchor text and the page that you would like to link to. It is important that you also provide the correct URL.
6. Do not write an email with threatening conditions to the other website owner. For example do not write “Please kindly add my link to your website within 3 working days or else…”. No one likes to receive such emails.
7. Try to be patient if you have not receive any reply for the other party. The other person could be busy or out of town. Most importantly do not spam that person’s email with follow up notices.
8. Remember to write a short thank you email once your link is added. It will make sure that you stand out from the rest of the other people. Furthermore, the website owner that you traded links might have other contacts that are willing to trade link with your website as well. Therefore it is never bad thing to be polite and thanking someone. It will work out to your benefit in the long while.
About the Author
www.QualityLinkExchange.com provides information on proper link exchange methods. The author is also obsess with SEO.
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