Facebook announced today that they will be implementing terms of service for Facebook ad providers. In their blog update Nick Gianos called it straight.
“Over the past year, we’ve focused on providing an environment for developers that rewards high-quality, third-party advertising and monetization practices. Through this process, it’s become clear that while you are working hard [...]
I just had a friend of mine call me up to ask whether or not something was a scam. He had clicked to purchase a $3 informational brochure. The brochure wasn’t great, but it was probably worth the $3 he paid. He decided that continuing with that company really wasn’t going to give him what [...]
While at the 2010 MarketingSherpa Email Summit in Miami, Dr. Flint McGlaughlin presented the first part of a presentation series on optimizing email response. He will deliver the second installment about crafting effective email messages live this afternoon. For those who were unable to attend the Email Summit, this blog post includes a replay of Part 1. PLUS: Submit your email campaign for live optimization on today’s web clinic…
Warning: This post is a long one, but it’s worth the read:)
The Great Adwords Affiliate Massacre of 2009 will be forever remembered as a dark and confusing time for advertisers with affiliate relationships as the heart of their business model.
Educated estimates indicate Google culled over 30,000 advertisers during Q4 of ‘09.
“Google’s Gonna Miss My Money!”
Asked [...]
Pictures taken at a party can look odd when taken out of context. Even if you aren’t doing anything wrong, people you know may get the wrong impression once they see them outside of an event.
A good friend of mine recently found this out the hard way after he attended a belated Christmas party along [...]
Response Capture drove a 258% conversion rate increase through two rounds of testing and optimizing a landing page. Let see if Dr. Optimize can come up with some new test ideas for this high-performing landing page to boost conversion even more…
Does marketing really need to be a measure of how much bull you have to shovel at a potential customer to get them to buy your product?
What if you could make your product or service known and then when someone is ready to buy, they remember you. Yes, I know that flies in the face [...]
A MarketingExperiments training alum generated triple-digit conversions gains for his client and established an ongoing relationship with that client…