Let Your Creativity Shine
Many often feel that it is not worth purchasing promotional torches. Yes, it is true that a promotional torch will not function the same as a more expensive one would, and they are also not expected to have the same durability. However, you those that think of them as useless and an unrequited expensive could not be more wrong. Promotional torches are to used as part of a large campaign, and to gain exposure to your company and brand.
Rather than looking at promotional torches as being functional objects you can instead focus on them for their sheer aesthetic and novelty value. This opens up a wide range of new and creative design options that would otherwise be unattainable. Try thinking of it this way; you are not creating a torch that a plumber will use under someone’s broken sink, but rather a promotional torch that your clients will take home probably show option or family and even bring back to the office and show to their coworkers.
If your company is looking for a serious torch maker, there would be no way that you could consider creating a hot pink starfish shaped torch. However since this is a promotional torch a hot pink starfish shaped torch may be just what you’re looking for if you’re promoting a cruise line or a fish store. In fact choosing a specialty shaped promotional torch may actually move your promotional torch from being a disposable novelty into a curiosity that may be kept around for a long time. There are no guarantees of course that your specialty shaped promotional torch will make this jump however you might as well stack the marketing deck in your favor anyway that you can.
Another form of creativity that a promotional torch offers, is the ability to change the color of the LCD bulb. You can design your promotional torches into what ever shape you would like and then you can find an appropriate color light bulb to match. For example, it you have designed your promotional torch into the shape of a heart and choice to make the heart pink, you can then utilize a red LCD bulb, to give it more appeal then a plain white light bulb.
An interesting possibility could even be using a tricolor light that packs a red green and blue LEDs in the same package. These will likely be an order of magnitude more expensive than a traditional white light, however some situations require you to create a bigger impression. If you are passing out your promotional torches at a normal trade show then you’ll probably want to go with a white LED light, however if your company is attending the biggest event of they year then you may wish to invest the extra money and really make a promotional torch that will leave a lasting impression. It can be said with almost absolute certainty that a tricolor promotional torch will not be headed straight for the dustbin at the end of the convention.
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