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Is Automating Twitter Worth It?

Are you better off having 2% of 1,000 people respond to you in Twitter or having 20% of 100?
I just started leaning into Twitter and I just reached 50 followers. Wow, that’s really unimpressive. The thing I really like, though, is that when I Tweet a link, I get a 50% response rate. As I [...]

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Are Automated Twitter Accounts Valuable

I just ran across these two accounts on twitter:

The first one only has a single tweet, and its a sales pitch, yet 431 accounts are followers. The second account has 3 tweets.
At first, I felt like I was really missing something. I have 39 followers (oh wait, now its up to 42). I asked @CharlesMcKeever [...]

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Does Your Twitter Handle Make You Look Fat?

Is your Twitter name so overweight that it can’t fit into retweets? Do you even have difficulty squeezing the name into a tweet. Does your handle make people cringe to type it?
Face it, Twitter is for dieters. Bit.ly, Tinyurl.com, qwkurl.com have all figured it out. Those 140lbs, um, I mean characters, are a maximum. [...]

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Does Your Twitter Handle Make You Look Fat?

Is your Twitter name so overweight that it can’t fit into retweets? Do you even have difficulty squeezing the name into a tweet. Does your handle make people cringe to type it?
Face it, Twitter is for dieters. Bit.ly, Tinyurl.com, qwkurl.com have all figured it out. Those 140lbs, um, I mean characters, are a maximum. [...]

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Social Media for the COO: How to become the Michael Phelps of implementing social media in your organization

Everybody is talking about social media, but how many marketers are listening and doing. Read more to discover a process-oriented workflow aimed at helping you listen (and respond) using social media…

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Social Media Measurement: Are you getting value out of Twitter and its peers?

How are your peers measuring the value of social media marketing? And are they looking at the right metrics?

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Antisocial Media: Social media marketing success does not lie in you

Successful social media marketing may just lie in putting yourself in your audience’s shoes…

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Twitter and Social Media: Pointless babble or pot of gold?

According to a recent study, 40% of Twitter posts are pointless babble. How can you navigate the sea of banality to find the treasures that are rumored to lie in the new social media world…

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Crack Babies on Twitter

Note: This post should have been published a week ago, but I’ve been absolutely buried creating video lessons for the membership so this article was overlooked. You should probably read the last post on the topic of Twitter if you haven’t already. So, here we go…
Like donuts, Twitter can make your stomach churn like the [...]

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Twitter Clowns

FULL DISCLOSURE: I’m new to Twitter. Really, really new. I’m not using any of the automatic tools.
Some of the things I am noticing are not impressive. Twitter isn’t bad itself, but how people are using it begs the question, “are you joking?”.
For instance, today I searched for a topic I was interested in learning about. [...]

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