Articles in the Online Marketing Category
Analytics & Testing, Internet Marketing News, Internet Marketing Strategy, Online Marketing, boot camp, digital marketing, omniture, omniture summit, online testing, overcoming testing challenges, testing, testing challenges »
Sometimes online testing can be so difficult that it doesn’t seem worth it. Andy Mott argues that like his experience at boot camp, the good things in life (and marketing) are the things you have to fight for and online testing is one of those rewarding efforts.
Advertising, General, Internet Marketing News, Marketing, Online Marketing, Resources, copywriting, design, internet marketing »
This Valentine’s Day, we wanted to share the (link) love with some of our favorite advertising and marketing industry news sources. Snuggle up and watch this video, and then let us know your favorite sites and possibly get featured on our blog…
General, Internet Marketing Strategy, Marketing, Online Marketing, cultural marketing »
Do you leverage possible customers around the world or treat the global marketplace as an afterthought? Here are a few tips to get you thinking (and testing) about possibilities beyond your own borders…
Marketing, Online Marketing, Optimization, Practical Application, Research Topics, landing page optimization »
Response Capture drove a 258% conversion rate increase through two rounds of testing and optimizing a landing page. Let see if Dr. Optimize can come up with some new test ideas for this high-performing landing page to boost conversion even more…
Marketing, Online Marketing, Practical Application, Research Topics, landing page optimization, online testing, workshops »
A MarketingExperiments training alum generated triple-digit conversions gains for his client and established an ongoing relationship with that client…
Marketing, Online Marketing, Practical Application, online testing, workshops »
Test your marketer’s intuition. Which incentive helped this performance marketing company deliver an improvement for their client…
Affiliate Marketing, Affiliate Summit, Internet Marketing News, Marketing, Online Marketing, events »
Google and the Federal Trade Commission are cracking down on bad apples in the affiliate marketing industry. How will this affect some of advertising’s fastest-growing companies?
Clinic Notes, Flint McGlaughlin, General, Marketing, Marketing Insights, Online Marketing, Research Topics, clinic, landing page optimization, web clinic, webinar »
Much of the complex analysis and formulaic methodologies used by our scientists to arrive at optimized pages that deliver triple-digit conversion improvements can be summed up in this simple truism…
Clinic Notes, Flint McGlaughlin, General, Marketing, Marketing Insights, Online Marketing, Research Topics, clinic, landing page optimization, marketing research, web clinic, webinar »
Much of the complex analysis and formulaic methodologies used by our scientists to arrive at optimized pages that deliver triple-digit conversion improvements can be summed up in this simple truism…
General, Marketing, Marketing Insights, Online Marketing, Twitter, social media marketing »
How do you gain real value from social media? MarketingSherpa will soon publish research data and insights to help you map an effective social media marketing strategy…