Yesterday, we took a look at Google’s related search function. If you haven’t come across this feature yet, give it a whirl, as it gives us a fascinating insight into the minds of search visitors.
More importantly, it reveals the patterns of language people use.
As you drill down through your chosen phrases, you should [...]

This Valentine’s Day, we wanted to share the (link) love with some of our favorite advertising and marketing industry news sources. Snuggle up and watch this video, and then let us know your favorite sites and possibly get featured on our blog…

There is a lot of nonsense written about copywriting.
The more prescriptive copy writing courses describe how to write copy, seemingly suitable for any PPC campaign, regardless of audience. “Use big hooks, create immediacy, use long sales copy, tell a story, start with “Dear Friend”.
There’s really no such thing as generic rules for copywriting. [...]