Articles in the Analytics & Testing Category
Analytics & Testing, Internet Marketing News, Social Media, analytics, facebook, omniture »
What potential does the Facebook/Omniture partnership offer for CMOs, marketers, and optimization professionals? Read on…
Analytics & Testing, Clinic Notes, Email Marketing, Marketing, Optimization, Research Topics, clinic, email, email optimization, webinar »
Which email marketing message performed the best? Test your marketer’s intuition and then tune in to today’s live web clinic to discover the answer.
Analytics & Testing, Internet Marketing News, Internet Marketing Strategy, Online Marketing, boot camp, digital marketing, omniture, omniture summit, online testing, overcoming testing challenges, testing, testing challenges »
Sometimes online testing can be so difficult that it doesn’t seem worth it. Andy Mott argues that like his experience at boot camp, the good things in life (and marketing) are the things you have to fight for and online testing is one of those rewarding efforts.
Analytics & Testing, Optimization, online testing, optimize, testing »
How can you create a culture of testing in your organization? Perhaps you should start with some musical stairs.
Analytics & Testing, Marketing, Marketing Insights, Online Marketing, Research Topics, online testing »
Do multi-frame Flash ads help or hinder your conversation rate…
Analytics & Testing, Clinic Notes, Email Marketing, Internet Marketing Strategy, Marketing, Marketing Q&A, Online Marketing, Research Topics, analytics, clinic, email, email optimization »
The Magical Metrics Tour is coming to take your measurement challenges away. Today we discuss email metrics tricks…
Analytics & Testing, B2C, Clinic Notes, ECommerce, Email Marketing, General, Marketing, Optimization, Research Topics, Retail, clinic, email optimization, shopping, webinar »
Can your marketer’s gut guess what our scientist’s brains discovered about email frequency? If you can, there’s a prize in it for you…
Analytics & Testing, Internet Marketing Strategy, Marketing, Online Marketing, Optimization, analytics, bounce rate »
If you have bounce rate problems, make sure you’ve clearly telling your visitors what you could like them to do…
Analytics & Testing, Internet Marketing Strategy, Marketing, Online Marketing, Optimization, PPC, Paid Search Marketing (PPC), Pay Per Click, Research Topics, analytics, bounce rate »
If you truly want to handle a bounce rate problem, you must understand where your visitors are come from and what they want from you…
Analytics & Testing, Internet Marketing Strategy, Marketing, Online Marketing, Optimization, analytics, blogs, bounce rate »
Bounce rates keeping you up at night? We cast aside the misleading data that’s giving you unneeded fear from the essential information you need to optimize your site…
